Sabre global leader in best fare flight search options
A Monitor Report 27 Jan, 2018 | 1423 Views | -+
MUNICH: A wide-scale GDS study conducted across 18 countries by Dr. Fried & Partner, a leading marketing and consulting firm, has found that Sabre consistently delivers the lowest fares with a large selection of attractive flight options when compared to the competition.
While Sabre has been benchmarking its low-fare search performance for several years, this year’s study went one step beyond by including extensive interviews with travel professionals as well as a “best fare” assessment comparing low fare efficacy, bookability, response time, diversity and ancillary content data.
According to the research, Sabre surpasses its competitors in all regions, finding the lowest fare 10 per cent more often than Amadeus and 7 per cent more often Travelport, on average. In addition, the study finds that 75 per cent of bookable air content in Sabre offers a branded fare or ancillary option, versus 59 per cent in Amadeus and 55 per cent in Travelport.